10 December 2018

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Breakthrough2Performance Blog

Digital Marketing Manager Vacancy

Posted on 20/12/2017 by Jannine Smart in Recruitment

The Institute of Leadership & Management is a professional membership body, there to inspire great leadership, everywhere. They are proud of their long-standing heritage, but their passion to innovate and challenge the norm steers them to the future. They are committed to delivering leading insight and creating world class communities with their members and raising the standards of leadership. All this is only possible thanks to their team spirit. To help accelerate their ambitions, they’ve embarked on an exciting growth phase - expanding their team and further extending their reach Internationally. Want in? Join them and be part of the journey!

This is an exciting new position and a crucial part of the growing Digital Team.  Based in Tamworth, with some travel, you will report directly to the Head of Digital Strategy.


We’re looking for a hands-on and dynamic individual, with solid all-round digital marketing experience, to develop our paid media and CRM activities and manage and develop our team of digital marketers.


Key responsibilities will include:-


  • Drive traffic, engagement and conversion through organic and paid digital marketing.

  • Overseeing the development and delivery of creative marketing campaigns to successfully promote and integrate our research, partnerships and more broadly, our goal of inspiring great leadership, everywhere.

  • Manage a team to run the day to day optimisation of our website and digital marketing channels.

  • Ensure all campaigns have clear KPI’s to measure ROI.  


You will have  extensive previous end to end experience of Digital Marketing e.g. creating digital assets and campaigns, producing creative copywriting and brand messaging, managing and delivering ROI from content and performance-based digital marketing channels e.g. Programmatic, PPC, Paid Social and SEO tools such as; Google Analytics, MOZ and SEM Rush. 


We’re looking for outstanding candidates who possess a true passion for Digital Marketing and in return are offering a competitive salary and generous benefits package.


To apply please send your CV with a covering letter explaining why you are interested in this role, how you feel you can make an impact, together with details of your current remuneration package to: Jannine Smart, Human Resources @ jannine@b2phr.co.uk.  


Applicants should hold a full UK/EU drivers licence.


Closing date for applications Friday 12th January 2018.


No agencies.

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